When are we ready for Peer Review?

February 4, 2011

I sort of thought about if anyone but me sees these posts and then has a reaction to them, assuming the reaction was not one of complete boredom (indifference).  Am I ready yet for input? for peer review? for the review of a master?

It then lead me into the fractal and 1) I started questioning the metaphor of the fractal at all and 2) I started thinking about the admonition within the Tibetan Himalayan Buddhist text Words of My Perfect Teacher for the student to examine the master and, likewise, for the master to examine the student.

These all lead back to the necessity of peer review, of good scientific method of test and learn.  It reminds me of a lecture I attended at Yale when I was very young in which a speaker, I forget who, talked about humanism versus science.  He was asserting that Scientists are the true optimists about the human condition.

I don’t remember exactly what he said. But here I think it is really that test and learn *within the circumstance* because circumstances change.  And what is the main variable of that change? As Alistair Cockburn has written, it is humans.  Or as a policeman in New Orleans said to me once “Humans are the most unpredictable animal. You never know what a human being is going to do, sugar.”

OK so first, back to examining the teacher (before examining the fractal) and examining the student.

First, what does it mean to be ready for peer review?  It means that you’ve put the effort in to what you’ve thought about to a sufficient extent that you feel confident in your hypotheses.  I do not feel I’ve done enough homework (reading people’s books) and test-and-learn to be at that point. Not enough experimentation and results to report back.  (But is that true? Am I really just trying to protect my process from debate so I can feel safe in its cocoon?)

If I were ready for Peer Review, I’d want real peers first.  Why?  Fear.  I’d be scared to have a Master give me feedback until I’d done my homework.

What are peers, actually?  Other PMs?  Other Buddhist practitioners?  When can one say that they are really a peer?  This came up for me because I was thinking that if a PhD type read my material, that it was peer review – then I corrected my thinking because I’m no PhD.  In the case of a PhD type reading my work, it would be a case of a Master conducting a review, possibly.

If I was fortunate enough to find a Master who would be willing to review my thinking without pay (e.g. outside of the confines of a school), then I would want that Master to point out to me flaws in my methodology of thought itself.

So now we get to questioning Fractals as a metaphor.  A Master who has studied might say “No – a fractal is not like you have described; a fractal is like this.”  That’s already happened to me, actually, because one PhD did say to me “a fractal is not a container.”  I think this is something I need to meditate on because, as I say in my Fractal post, it is how things *feel* that remind me of fractals.  Not necessarily how fractals function in and of themselves.  However, the benefit here is that this forces me to look at my own thinking, to become more self-aware.

In the same way? Peer review.  If you are lucky enough to get it, it forces you to think about *how you are thinking.*

So back to another post I made, in which I observe religious people might want to kill you for disagreeing with them, I think it may be this: when you look at *how you are thinking at all* then the true deadly sin comes to light.  “Sin.”  Meaning, the way you are really grasping and stuck on something; where you are not inspecting and adapting.

The “How Dare You” Factor

February 3, 2011

I just saw some feedback to ad creative in an email from an Account Executive (a mid-level Account person) and it reminded me of my current “how dare you” binge. This all stems out of having the sense that the guys who created Scrubbing Bubbles wouldn’t be so interested in my ideas on Advertising and the Big Idea. What do I know about Advertising, really – what have I *done.*

The idea of having *done* something, accomplished something, is important. It’s a level of mastery. I think this may be the key to understanding the conversation about Steve Jobs. There are those people who are Masters, and who actually yes do deserve our respect. Maybe not awe and veneration, but at least respect of the fact that they have done something.

I’m still thinking about it though and there’s more to, um, flush out in this thought path.

So is it possible to have a Big Spaceship world with no creatives? Or do we start to create by committee? Is it okay for an AE to suddenly have their input weigh the same as an Art Director who has been awarded and celebrated? Or is there a way to balance that? Can we become too communal, too equal?

I should probably name my Posterous blog “rabbit hole” although it seems I can’t get away from some sort of mildly inappropriate-sounding metaphors. [Note – was thinking to move to Posterous before I settled on WordPress.]

The Big Idea in a Software World – What to Do?

February 2, 2011

The role of the Big Idea has to be thought through, gazing at it with Agile glasses. Recently I had a discussion about leadership, thinking about Steve Jobs as leader and inspiration.

George Lois – let’s use him as a Steve Jobs of Advertising. In Advertising we may not necessarily be able to wait for the George Lois to come up with something, but must form a team that has to come up with something that a George Lois will sign off on. What I’m doing to tease out how Agile techniques might help is to see how the offline people (people who do TV/print) do their work. It strikes me they are already sort of working in a way similar to Agile, except – it is farther towards chaos than Kanban is in terms of rules. It’s more the Creative General model, with the all-mighty mind barking orders at his/her minions.

Our problem set for online people is the same as it has been for IT guys. Marketing dreams up stuff for IT guys to implement; Offline guys are dreaming up campaigns and then throwing it over the fence to digital creatives.

So how to solve?

Why I *Feel* Links Are Like Fractals

January 28, 2011

Why would I compare the links-to-links-to-links experience of the web to a fractal? Even when I say it here, this should almost be obvious – at least to me!

When you dive into a fractal generator, for an infinite amount of time you can go deeper and deeper and deeper. It never ends – and it’s beautiful! This reminds me of what happens to me on the web, my experience of linking to linking to linking. I start to pursue a topic and then explore another branch, and in an infinite way, I can click link-to-link-to-link, diving into what feels to me like the fractal of the web, exhilarating as an unending roller-coaster. For example, I might start out looking at SEMAT, but end up reading about Myrddin Wyllt on Wikipedia – the Welsh legendary prophet and madman. And there is never any end.

It is all connected and interdependent.

Looking at this from a Buddhist framework, does this mean I am becoming “eternalist” in my thinking? Not at all. At the center of the eternalist point of view is the idea that things are unchanging, free of causes and conditions. But even in the simplest example, if you even just look at the cup of coffee next to your laptop in the morning (or, ahem, if I do), then you can see evidence of things that change. The cup is full. I call it “cup of coffee.” I drink it. It is empty. I think of it as lacking coffee and dirty. On the way to the kitchen, I drop that thing I call “a dirty cup” on the floor. The lip of the cup chips. The cup has changed. Maybe it smashes to pieces and becomes “garbage.” I have an emotional reaction to it because I liked the cup because of how I have interacted with it over time.

You might argue that fractals don’t change on the meta level and so this disproves the idea that all compounded phenomena are impermanent.

But there is a great example from Buddhism/Hinduism called “The Net of Indra” which is a net of jewels and within the jewels all the other jewels are reflected. In some ways, you could compare to a spider’s web covered with dewdrops – only stretching into forever.

I started to link to link to link to understand and I found this article:

http://www.originicity.com/2010/07/grasping-complexity-from-inside-out.html

Roy Maurer, the blogger for this site, writes:

What is much less known in our Western world today is that the discipline of meditation– just watching — led the Buddha to a profound realization of the human experience as a Complex Adaptive System. The Buddha realized the nature of complex causality from the inside out, and this insight came to be known as Dependent Origination.

Fractals remind me of what Buddhists refer to as “Samsara” – the cycle of existence. While mind is focused outwards, lost in its projections, it is similar to being in a fractal – only we don’t realize that. We constantly link to link to link in the reality we encounter every day, a million interconnections and causes and conditions. Even if a scholar would take issue with what the blogger above proposes, I would suggest that you can say that the Buddha entered what we might think of as a meta state in which he suddenly realized the fractal that is Samsara.

So while I am not saying that reality may necessarily *function* like a fractal, I would say that our experience of it is *fractal-like*.

Now, I find it interesting to see that this Roy Meurer is mixing business with Buddhism. Himalayan Buddhists might find this a very, very dangerous pre-occupation, I do believe, maybe. They always admonish us not to mix Dharma and business as business is about ordinary grasping. But I hope that once we humans achieve a certain level of human development, once we begin to realize, this changes and becomes not true.

The reason or the causes and conditions behind my falling into this branch of Samsara’s fractal, what I call a “thread,” is, ultimately, my wondering if we could start to transcend the suffering in the workplace by working differently? By doing as Alistair Cockburn talks about and not having to name the process? Could we work in an enlightened way and then, since this is what we do a good portion of our time, start to achieve realization in this way?

I think it all starts with a realization, a small glimpse of what the Buddha realized, that our minds are lost in a fractal and therefore this affects the very processes by which we work. We think we can solidify everything into a concept, some “process.” As Sogyal Rinpoche often quotes Tulku Ogyen Rinpoche:

Samsara is mind looking outwardly lost in its projections.

Nirvana is mind looking inwardly, realizing its nature.

(To read this excellent article, visit Tricycle’s website here: http://www.tricycle.com/dharma-talk/mind-clear-pool )

OGG file (not embed-able) – very cool example.