Archive for the ‘mobile’ Category

@lukew raw notes from #nycupa meeting @euroscgny with live updates

October 12, 2011

This talk blew me away, actually. Finally I get Maria Mandel, whom I worked with at Ogilvy before she went to AT&T. She started a focus on mobile years ago. This talk opened my eyes, not about mobile, but another level of thinking on Network and device. I had already intuited the importance of mobile since my Tibetan monastic friends used mobile in rural India in a very sophisticated way when I was there in 2007. And they were already at an advanced then. I already understood mobile utility has a lot to do with context of user. What I had not stopped to think about I learned tonight: the Idea to design mobile first. (more…)