Archive for the ‘Agile’ Category

What Magic Really Is

December 1, 2010

I chose this name Twingle kind of spontaneously because I hadn’t known it had sort of sexual connotations (at least according to Urban Dictionary).  I can be obtuse in that way – I also didn’t know for a good few years since I first heard it that “out like a cub scout” meant more than something that just rhymed. And for sure these sorts of conversations make me squeamish and uncomfortable as my meta-rule-set is a bit prim.

The word “Twingle” seems to me to have a magical feeling – that same magical feeling that comes when a circumstance is formed.  That for me is real magic. Creating an environment in the sense that everyone within that environment feels it.  They’re all on the team.  Their minds are in some way one mind, yet differentiated. The trick is not to become attached to that, but to relish it in the moment it exists.  So quickly will it dissipate, like bubbles rising to the surface dissolving once more into the pool of water.

Twingle for me has these connotations:

– State between something becoming something else (such as the state when once we die there is the possibility we recognize and liberate)

– Something ticklish and delightful, exciting in a way that has no yearning, kind of like when you are about to set free down the slope of a roller-coaster, a rushing, unfettered experience

– The thing that Jeannie or Merlin do with their eyes or Bewitched with her twitch, and “bliiirrriiing” something is created or moved, reality is miraculously affected by mind, only here it is minds

I think people often confuse the rush of learning, of heading down the slope on a roller-coaster, of twingle, with something that must consummate in a personal grasping after pleasure in some way such as in sex.  People wish they could experience that in union with each other, but in fact it is the state prior to that conclusion in which there is any union at all. The end point, like death, we experience alone.

In fact, here it might be useful to observe the Nagpas, the real Nagpas, who, for the sake of freeing all sentient beings from suffering, do not grasp after that personally pleasurable (and temporary) state, but sustain their minds in union with their consort in pure bliss.  It is non-dual, meaning, all those appearances of others and self that we seem to experience become the net, become… the fractal… become the nagpa and consort in union.  But I use words here and it is something I think that can only be experienced.  It is, as Wallace Stevens says, “the bird’s fire-fangled feathers dangle down.”

Of Mere Being

The palm at the end of the mind,
Beyond the last thought, rises
In the bronze distance.

A gold-feathered bird
Sings in the palm, without human meaning,
Without human feeling, a foreign song.

You know then that it is not the reason
That makes us happy or unhappy.
The bird sings. Its feathers shine.

The palm stands on the edge of space.
The wind moves slowly in the branches.
The bird’s fire-fangled feathers dangle down.

— Wallace Stevens, 1954

http://www.robotwisdom.com/jorn/ofmerebeing.html

Scrum and Group Dynamics

November 25, 2010

http://www.scrumalliance.org/articles/77-scrum-and-group-dynamics

Written by Jorgen Fors on the ScrumAlliance.org site, this article talks about some of the issues you might come up against when implementing Agile.

He basically suggests that the team passes through three phases, according to FIRO, a study done in the 50s. The phases are: Inclusion, Control and Affection where “Affection” is the highest phase.  To get to that phase, the leadership must go through three phases also.  These are Sure and Controlling at first, migrating to Analytic and independent and ending on Unselfish and Caring.

Not sure I 100% agree because I think it could be that there are team members that may suffer from, for instance, painful shyness and other personal insecurities that make them seem ill-suited for a small group dynamic that you have in Scrum. Have to think about it a bit more, but my instinct is that it could be that a shy person might change and grow confident with Scrum, depending on the team. But, also depending on the team, the shy person could become more withdrawn.  Something I’m continuing to consider and think over as I form Scrum teams.

Possible Principles

November 22, 2010

1. Our highest priority is to satisfy the client through early and continuous delivery of valuable advertising.
2. Welcome changing needs, even late in development. Agile processes harness change for the client’s competitive advantage.
3. Deliver advertising frequently, from a couple of weeks to a couple of months, with a reference to the shorter timescale.

** For the above: does this work in the Ad World of Campaigns?  or does it work better than “Campaigns?”

4. Business people, creatives and developers must work together daily throughout the project.
5. Build projects around motivated individuals. Give them the environment and support they need, and trust them to get the job done.
6. The most efficient and effective method of conveying information to and within a development team is face-to-face conversation (but not an hours-long unfocused meeting with a large number of team-members).
7. A deliverable (commercial, print ad, or digital object) is the primary measure of progress.
8. Agile processes promote sustainable development. The clients, business people, artists, developers and customers should be able to maintain a constant pace indefinitely.
9. Continuous attention to technical excellence and good design enhances agility.
10. Simplicity–the art of maximizing the amount of work not done–is essential.
11. The best advertising, architectures, requirements, and designs emerge from self-organizing teams.
12. At regular intervals, the team reflects on how to become more effective, then tunes and adjusts its behavior accordingly. 

(These are based on Agile principles – I copied and pasted from NetObjectives and then edited for Advertising.  Just seeing if it works).